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If you’ve been craving a new dark pop girlie with main character energy, Jasmine just slid into the chat and she’s not playing around. The Toronto-born rising artist is still early in her run, but her new single “Obsessed” already feels like one of those tracks you stumble on and immediately wanna promote your music with energy like that. It’s confident, a little flirty, and dripping in that late-night Y2K mood that makes you wanna stare at city lights and plot your glow-up.
Jasmine’s whole vibe is built on contrast. Theatre kid roots, real-life healing arc, and now this slick, self-assured pop sound that feels both polished and personal. You can tell she’s got performance in her bones. Every line hits like she’s already imagining the stage lights. That storytelling instinct makes sense though. After a serious car accident pushed her deeper into songwriting, her music started leaning more emotional and intentional. You hear that here, even when the song is being playful.
“Obsessed” started life as a brighter, bubblegum throwback, but the final version got a glow-up. The production from Pedro Paes is smoother and more sultry, trading sugary pop for something a bit more dangerous. The beat pulses instead of bouncing, and that shift gives the track attitude. It’s less cheerleader, more cool girl walking past you in slow motion. The hook is sticky in the best way. The kind of earworm artists dream about when they’re thinking about song promotion or plotting their next spotify promotion run.
Lyrically, it leans into manifestation-core, but not in a cheesy way. Jasmine isn’t begging for attention here. She’s claiming it. The message is basically: be magnetic, know your power, and let the world orbit you for once. That confidence feels authentic too, especially knowing she’s balancing grad school at the University of Toronto while building an artist career on the side. That dual life energy adds a layer of realness you don’t always get in polished pop.
Vocally, she rides the beat with a controlled cool that feels very now. No oversinging, no trying too hard. Just smooth, assured delivery that lets the vibe do the heavy lifting. You can tell she understands mood. That’s a big deal if she’s aiming for real traction in spaces like spotify playlist submission circuits or broader online music promotion waves. The song feels built for headphones and late-night scrolls, which is basically where new pop lives right now.
What makes Jasmine interesting though isn’t just the song. It’s the trajectory. She only started dropping music in late 2025, and “Obsessed” is already her third release. That kind of consistency is exactly how new artists break through the noise, whether they’re diving into soundcloud promotion, pushing for playlist submit opportunities, or building buzz the slow-burn way. And with her next single “Don’t Hold Back” already locked for March, she’s clearly building a narrative, not just dropping random singles.
Culturally, she also brings something fresh to the table. A South Asian Canadian artist pulling from dark pop and Y2K nostalgia adds a layer of identity that feels important right now. The industry’s been talking a lot about diversity, but songs like this actually show what that looks like sonically. It’s subtle but meaningful. Representation without turning the track into a lecture.
Bottom line, “Obsessed” isn’t trying to reinvent pop. It’s doing something arguably smarter. It’s refining a mood and owning it fully. The song feels intentional, stylish, and just self-aware enough to stick. If Jasmine keeps leaning into this confident lane while sharpening her sonic identity, she could easily carve out space among the next wave of alt-pop girls dominating playlists and music marketing conversations.
For now, consider this your early heads-up. Jasmine is still in that discovery phase where finding her feels like a flex. And if “Obsessed” is any indication, she’s not just chasing attention. She’s pulling it in. Effortlessly.
Listen to “Obsessed” on Spotify.
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