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The end of 2024 saw Google searches for homes with swimming pools in demand, showing swimming pools remain a strong aspirational feature amongst the public as we begin 2025.
Recent research found that swimming pools have higher search interest over other essential home features like a balcony or garden. This indicates a strong desire for luxurious home additions, whether for personal inspiration, interest, or future purchase plans. The data was compiled from Google, helping to combine terms such as ‘house with swimming pool’ and ‘house with pool’. The data finds that ‘house with swimming pool’ comes in on top at 590 volume, and ‘house with pool’ in second place at 480 volume. These well performing terms are gaining significantly higher traction over more essential home features like driveways and garages.
Interestingly, the bottom of the list reveals gardens, driveways and balconies are struggling to reveal well performing search terms, perhaps because these home features are viewed as typical standard home features and lack searchable interest. What could be increasing this interest in swimming pools?
What can increase the interest in swimming pools?
There are a variety of factors that could lead to an increase in swimming pools, including health benefits and aesthetic reasoning. Reasons leading to an increase in swimming pool interest could include:
- Hotter Summers – The humidity temperatures the UK has experienced in recent years means more people are wishing to relive holiday moments in their own garden. UK homes are also not built for the humid temperatures seen over the last few years, which has led many people to crave an escape from the heat. A swimming pool can provide much-needed relief.
- Health Benefits – Owning your own swimming pool can bring a variety of health benefits, including improved sleep, greater mood and weight loss. A swimming pool conveniently located in your garden will allow for regular activity, building core strength and improving overall health. When combined with a healthy diet, regular swimming can contribute to weight loss.
- Better swimming pool aesthetics – There are so many ways a pool can be customised, from land scaping to water features and other enhancements. If you are lucky enough to own a swimming pool, it’s a fully customisable component that can be tailored to suit the aesthetics of your garden. Swimming pool coping stones can bring a beautiful aesthetic to a swimming pool, both under the water and the pool’s exterior. Additionally, swimming pool coping stones provide a comfortable and softened pool edging made from materials such as marble and limestone.
To summarise, it’s clear that there is an interest in home swimming pools, even from those not interested in owning one themselves. Let’s see if 2025 sees an increase in swimming pools across the UK!
