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It’s Nique‘s journey in the music industry is a story of determination and unyielding passion. Hailing from Albany, New York, he began his career by hustling and selling his music on the gritty streets of his hometown.
As his teenage years came to an end, It’s Nique faced the challenges that accompany street life, prompting him to take a bold step and relocate to Miami, Florida. This decision changed the trajectory of his career forever. Collaborating with DJ Khaled on a mixtape was a turning point, and it marked the birth of his brand, “On My Own.” This brand soon expanded to include a clothing line that flew off the shelves upon release.
Having released over 15 full-length projects, It’s Nique’s most recent endeavor has taken center stage in his career. Teaming up with Cash Money Records CEO Birdman, he released “100 Years,” a track that is rapidly gaining attention. The music video accompanying the song is going viral on YouTube, and it has caught the eye of prominent rap blogs, including No Jumper.
Birdman, known for his role in creating music superstars, has shown unwavering confidence in It’s Nique. He even went as far as stating that It’s Nique could potentially become the biggest artist from New York since Nicki Minaj. The track “100 Years” is a testament to It’s Nique’s remarkable journey, from the streets of Albany to the cusp of stardom in the music industry.
Be sure to listen to the single and check out the music video below:
