Looking for a flourishing career as an Instagram influencer? Here are the top 3 tips | SMG Viral Matthew Teese


10 years ago, who would have thought that anyone could make money just by posting pictures on the internet? Instagram influencers from all over the world earn millions just by posting reels, pictures and stories. This photo sharing platform allows the creators to monetize their content. But this can’t be achieved overnight. Engaging content and the number of followers are undeniable factors but having them only is not enough. Those days are long gone when posting a pretty photo with 3 word caption would lead to massive growth.

While massive growth on Instagram is more of an uphill battle than it was in the past, it isn’t impossible. Content creators need the expertise of social media geeks to get a flourishing career. With the right tools and strategies, they can still tap into a goldmine business. Many famous influencers and celebrities like the Kardashians, Biebers and Hadids hire professional agencies to manage their social accounts. Some charge millions based on the client’s profile, while others are here to help the emerging names of this industry at reasonable prices.

SMG Viral is one of its kind social media and PR agency that is here for the up-and-coming models and influencers. This agency believes on one mantra: ‘Making the young models rich.’ From posting to crafting an effective strategy, SMG viral does it all for its clients. With a team of experts and impeccable experience, this agency has helped its clients to thrive. Whether you’re just starting on your Instagram influencer journey or already have thousands of followers but struggling to make a mark, here are the top three tips from SMG Viral that will help you in achieving a rewarding career.

Choose your niche wisely and understand your audience

Before making your first move to be an influencer, you need to select your niche first. You need to be wise while choosing your niche because you will be consistently creating content about it. Expertise in that field is a must-have to establish yourself as an influencer. You will need to post and create content in your chosen interest area, so it is very crucial to choose something that you are passionate about and enjoy spending your time upon. To have some room and target a large audience, you can combine 2-3 interests, but don’t make it too broad.

Understanding your target audience is a prerequisite before you start posting or making content. Influencers have sway over their audiences and have built strong connections with them. That’s because they don’t cater to everyone, but only those with similar interests in the same niche. To become an influencer, it is important that you know who you’re targeting and then do it well to build a loyal community. To have a better understanding of your audience, you can first start by analyzing your current follower base to get insights into their demographics and interests.

Consistency is the key

Being an influencer has become so lucrative that everyone wants to be one in their respective domains. But to stand out in the ocean of influencers, you need to be consistent. Gone are the days when it was possible to post sporadically while enjoying consistent growth. To stay at the top of the mind of your followers, it is vital to be consistent. For the feed posts, pick a schedule, select your days and commit to it, so your audience knows when to expect new content from you. For Instagram stories, try to show up every day.   

Pro tip: Create and post relevant content. Formulate a content strategy based on the content mix. It is preferable to post content that your audience will like the most.

Remember: Community over Profit and Competitors are your allies

You should never treat your followers as if they owe you money. It is the best way to ruin your image as an Instagram influencer. Nobody wants to feel used or manipulated, so provide value to your community. Make sure you are posting creative and engaging content that is relevant to your target audience. It is hard to reply to thousands of comments and messages, but a humble response to some of them won’t take anything away from you. Be kind to your followers and show them that you care about them. They will return the favor.

After followers come the competitors. They may seem like rivals, but in reality, they are the best sources of inspiration and can play a vital role in improving your content. Collaboration is the way forward. You can partner with them by working and creating content together. With collaboration, businesses can increase their chances of success.

Abdul Mooez
Author: Abdul Mooez

About Abdul Mooez

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