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Artificial Intelligence (AI) and products built on AI have slowly started to dominate industries across all verticals. From corporates to marketing giants, companies have started incorporating AI into their operations, products, and services owing to AI’s ease of adaptability, efficiency, and cost-effectiveness. CLEVR AI is empowering digital marketers by using AI to connect data across channels and provide valuable insights about how to improve performance.
Built with sophisticated algorithms that collect and connect data, CLEVR AI is a revolutionary platform that makes data analysis easy for brands. With AI-powered analytics, marketers can immediately see what’s working, detect weaknesses, and get guidance on what actions they should take to drive growth.
CLEVR AI helps brands understand their audience by providing them with Key Performance Indicators (KPIs) to maximize marketing impact and keep their marketing spend under control. It is a robust intelligence and optimization platform. The architecture is designed to provide instantaneous performance measurements from various data points like website traffic, digital ads, and social media campaign performance.
The platform is designed to provide the end-user with clear, concise, and critical data points eliminating the dependency on filtering through huge data silos that come with their own set of expenses.
CLEVR AI and Keywords:
CLEVR AI is a phenomenal tool when it comes to Keyword analytics. CLEVR AI’s core is designed to help you understand the performance of each keyword used, understand how they rank with competitors, and their overall performance impact on your brand’s website. Instead of overwhelming users with information, they only show what creates the most business impact.
Apart from understanding the keyword performance and impact, CLEVR AI can also help in predicting the overall SEO implementation health on your brand’s websites.
The in-built functionalities of CLEVR AI will provide parameters that can;
- Improve any weak links in your SEO strategy
- Enhance well-performing SEO strategies
- Understand the keywords the audience search for when they find the brand’s website
- Improve content creation using the keywords performance metrics
Advertisement Analytics:
CLEVR AI’s major application is understanding and providing key performance highlights of advertisements and product conversions that happen on the digital channels of a brand.
AI-powered analytics from the platform will provide brands with the necessary data points and attribution analysis that can help brands predict the effectiveness and impact that their advertisement campaigns have provided.
Website and Product Conversion Analysis:
One of the most critical inputs for any brand’s marketing success is its conversion rate analysis. The traditional method of understanding conversion rates and using conventional analytic tools become redundant when scalability is introduced into the formula.
CLEVR AI provides users with the critical metrics that go into making a successful conversion of their product on their native website and across all digital channels.
Social Media Analytics:
Over the years, social media has been a critical factor that has determined the marketing impact of campaigns run by brands. Social media analytics from a reliable source will play a dominating factor in understanding how planned and existing campaigns will pan out.
CLEVR AI is built to help brands monitor the likes and interactions that their brand is getting on social media. The analytics from these inputs will help them plan and improve marketing strategies.
There are two major products that CLEVR AI has;
Dashboards:
CLEVR AI’s smart dashboards will help you consolidate and view all the key performance indicators in a concise format. The dashboard tool will provide actionable insights on a visual platform.
The platform will also help in consulting and strategizing giving brands a competitive edge over their competitors in the market.
Performance Reports:
Another key-highlight tool of the CLEVR AI platform is the performance reports that marketers can use. This platform removes manual intervention and helps in automating the complete process of generating reports. Companies also have the option of building custom reports based on business requirements.
The platform will also help brands in venturing into deep analysis of the data points. Apart from all these features, the reports generated according to business requirements can be automated to be delivered to an email inbox.
Why should brands choose CLEVR AI instead of already available analytic and marketing tools?
Traditional Analytics tools in the market lack two important parameters: scale with changes in requirements and they are not equipped to provide connected real-time data that provides value to the business.
But with CLEVR AI, those parameters are taken into consideration when building dashboards and reports. There is no coding needed to use the platform, and there is no need to be an SEO or data analytics expert to gain value. Analyzing difficult-to-comprehend data is out of the picture, so brands can focus on growing their business.
