In today’s digital world, social media reach is power. For example, the people with the most Twitter followers have a huge platform to spread their messages, while those with a large number of active Instagram followers are sponsors of the advertiser’s dream. Social media can also be a powerful equalizer. It’s true that many celebrities boast a large following across multiple platforms, but social media has also allowed previously unknown personalities to turn YouTube or TikTok fame into real star power and influence. Who has the largest reach in the entire social media universe? Few content creators have great content, and their followers are in the millions. Kesia Rush and The Rush Family is one of them. The Rush Family is taking social media over by storm with 8 million followers and counting.
The Rush family, Tray Rush and Keshia Rush, as well as their wonderful children Cali Rush, Kirah Rush, Kameiro Rush are popular YouTube users who have gained popularity thanks to their family video blog channel The Rush Fam. Tray Rush is filming a video with his wife Keisha. He also often shows his children in his videos. Tray uploads a new vlog every day. Its video content consists mainly of pranks, challenge videos, travel vlogs, and story videos. His channel reached new heights when he filmed a video with Canadian Prime Minister Justin Trudeau. Tray Rush also shared his experiences with anxiety and depression in several of his videos. Among his most viewed videos on the channel are Making Gingerbread House, back to school shopping Disaster, She Can’t Go to School, Cali Driving for the First Time and many others. His channel has over 8 million subscribers and continues to grow with great content.
Then Tray Rush got the opportunity to shoot a joint video with Canadian Prime Minister Justin Trudeau. The PM’s office was looking for a YouTuber to film a video with which the PM planned to discuss several issues. Later, he and Kesha were interviewed by a local news channel to discuss their experiences with Justin Trudeau. Tray described his experience as surreal. Today, Tray’s YouTube channel has over 8 million subscribers. His videos have garnered over 500 million views to date.
All this is the result of their hard work and dedication. They always make content for the whole family and come up with something cool. Keshia Rush has given up TV channels to focus on her YouTube empire because her fans eagerly await her new videos. She said, “To attract fans, you have to create user-generated content regularly; otherwise fans will lose interest in your channel.” If you want your visitors to take and subscribe to your YouTube channel seriously, you need to look professional. Branding your channel will also help users recognize your content immediately. If you have a blog or website, you probably already have some kind of look and feel that you use to differentiate yourself from other people and/or companies, so it makes sense to bring that branding to your YouTube channel as well.
That’s why Keshia Rush is great on YouTube, and runs a large YouTube fan base. To learn more about The Rush Fam or want to collaborate, you can visit the website at www.keshiarush.com or even follow them on social media like Instagram @shortyisdope.