Launching in 2021 and set to become a major player on the world stage, House of Cheetah is a record label, production outfit and party brand on a no-holds-barred mission to bring you the very finest tech house, direct from the island of Maui.
Their debut single is Flex: a moody, full-blooded tech house cut with an urgent vocal and devastating bassline.
Hi guys, welcome to VENTS! How have you been?
Hey VENTS! Thanks for having us. All’s well here, excited about releasing new music as the world opens back up.
Can you talk to us more about your latest single “Flex”?
We’ve got a few tracks ready to go. They’ve all got a cheekiness to them and big bottom end for the dancefloor. We decided to go with Flex as the debut because it’s a little more on the aggressive side of things, and we wanted to come out swinging.
Did any event in particular inspire you to write this song?
House of Cheetah is myself and my partner in crime Pauly – he handles the lyrics and vocals, I look after the production. His inspiration for the vocal in Flex was an old-school deadline. He knew he was in the studio with me the next day, and he hadn’t come up with anything he liked. Sitting on a rooftop having too much fun with some friends at 3am, the lines came out of his mouth and made him laugh. Job done.
Any plans to release any sort of video for the track?
We’re taking the lazy approach and hoping some bodybuilding TikTokers will get hold of it and do the work for us…maybe the more ripped members of the VENTS team can get that going? Until then, it’s just the very lowkey ‘YouTube with static artwork’ approach.
How was the recording and writing process?
Once I’d recorded Pauly’s vocal, my goal was to produce a track around it that had the right energy. It needed to pump without taking itself too seriously – it took a few days, but once I got the bass line, lead sound and percussion worked out, it fell into place.
What role does Maui play in your music?
Maui is a tropical island, and we make house music. But it’s definitely not Trop House. It’s one of the most beautiful places on Earth, and part of its appeal is that it has a very raw edge. The water’s warm, but it’s home to some of the biggest, meanest waves (most famously at Peahi, aka ‘Jaws’) and arguably the most skilled, fearless watermen and woman on the planet (not to mention a few angry tiger sharks here and there). Maui’s nature parallels the Hawaiian culture – deep, beautiful, playful, and at times fierce. We think our version of tech house reflects those different aspects.
Does the new single mean we can expect any new material – how’s that coming along? Any tentative release date or title in mind?
August 20th looks like the date for the next release – ‘Mick & Keith’. Pauly sends me voice memos of dreams he’s just had (which are always much more entertaining than mine!) He sent me one about Mick, Keith and himself all hanging out at a festival together, listening to old Stones tunes in the VIP tent, as you do. I’ve chopped it up and tripped it out across a bouncy, sometimes filtered track. Flex is for a dark club, Mick & Keith is for the outdoor recovery.
What else is happening next in House of Cheetah’s world?
We’re waiting for dancing to be allowed again by the local authorities (such a strange thing to say), but once we’ve got the all-clear, we’re excited about launching House of Cheetah parties on the island. We’re going to help everyone catch up on the partying front.