Kristina Centnere is the founder and lead strategist of SocialCow, a digital and neuromarketing agency that helps wellness-related businesses grow strategically. Currently, they work with an array of clients that include local medical practices, including the world-renowned facial plastic surgeon, Dr. Jennifer Levine, medical Universities and national brands that offer wellness services and products, including the fast-growing brands like Dp Derm and GoCBD.
SocialCow understands that in order to run a successful business, marketing and advertising is necessary. But they also know that neuromarketing is the best way to do it because it provides a way to understand how consumers react to certain ads and products, thus improving the business’ choice in advertising.
Indeed, when neuromarketing is done correctly, businesses are able to know decisions their target audiences make when purchasing a product or hiring a service. Although it has been used by large companies like Frito-Lay, Hyundai and PayPal for decades, neuromarketing is still a new methodology for the general public. But not for SocialCow.
SocialCow focuses on strategy–they then develop a specific plan that puts each customers’ differentiators in the spotlight. They use a comprehensive marketing plan that includes not only digital services such as social media, search engine optimization (SEO) and paid ads, but also deep analytics.
For Kristina it all started at the age of nine, when she emigrated from Latvia to the United States to live with her mother and her stepfather. She graduated Lynbrook High School in Lynbrook, New York at 16 years old, and from that point on she was chasing her own professional path.
Soon thereafter, Kristina learned she was more productive when she could manage her own schedule and work from wherever she wanted. She has been able to do this with SocialCow for the last 10 years, working with national and international brands.
While focusing on consumer psychology, Kristina also learned the importance of understanding and managing her own mind. She coaches a limited number of entrepreneurs and C-level executives who see a stark difference in their performance in as few as eight sessions.
There are a few ways to learn about neuromarketing, including SocialCow’s website. However, the best way to find out what type of marketing you or your business needs is by scheduling a free 20-minute consultation with SocialCow.
That way, people can learn why by adding neuromarketing to their list of services, the team at SocialCow has been able to help consumers to decrease guesswork, shorten their time to success and increase sales.
Find out more about Kristina and SocialCow here.