Fashion is an ongoing changing process which brings new trends into any human activity, from medicine to music. Fashion industry is all about making bold, unique and trendy fashion statements. The term fashion includes being different and unique from the crowd or making a statement through clothes and accessories. Fashion helps you in developing a personality. Fashion is best defined simply as the style or the styles of clothing and accessories worn at given time by groups of people. Style is the way through which people differentiate themselves from others. With every New Year new fashion comes and goes that attempt to be more colorful and trendy then those of last year.
People of all ages are captivated by the new styles and fashions. Intense competition is taking place within the industry and also among the consumers.
The style varies in different cultures and countries. Allison Sky a former runway fashion model has started a new fashion venture, she is now moving towards to launch her first collection at Peterson Automobile Museum in the Spring. She is now working on designing costumes and couture for celebrities at For the Stars fashion house on the famous Melrose Ave. She believes that fashion brings glamour in our lives and with the help of creativity and style, it becomes very easy for us to identify that what personality the other person is carrying. This quality that she carries was inherited by her mother who is also a fashion designer. She has now launched Boho Boujiee which is a mixture of swanky and bohemian couture. Boho Boujiee has fashion items for every season and for every occasion, she believe that style and glamour makes it possible for the people to express themselves in their own unique way depending on the specific season or time.