No wonder that Drake is one of the world’s most popular artists of the decade. The Canadian rapper quickly became very popular since the day he was discovered by Jay-Z back in 2006. How he is considered almost more myth than a man. Having won three Grammys, his work is admired worldwide and his popularity is growing even more even though it has been so many years since he’s been active. If you look at the recent news, you will be more certain that people all over the world still admire Drake’s music.
Drake is the top artist of 2020 on Spotify and Apple Music
According to Revolt.tv, now Drake is the most streamed-artists of 2020. In fact, he gained more than five billion streams on music streaming platforms such as Apple Music and Spotify. Both music services prove that the singer showed better results compared to the other 39 musicians on the list and obtained over five billion streams.
This list of most-streamed musicians is usually published by HITS Daily Double. This American music industry trade publication posted its final list of the most-streamed artists of this year on January 2. We can clearly see that Drake is at the top of the list by his 5.6 billion streams on Spotify and Apple Music. It’s a little bit surprising, considering that he dropped off his sole project of 2020. But actually, this was the time when his streams got a real lift, and his single “Laugh Now, Cry Later” got billions of streams on these music platforms.
Top 5 streams of 2020
Other artists that followed Drake on this most-streamed artists’ list of 2020 are the late Juice WRLD with his 5.3 billion streams, Youngboy Never Broke Again with 4.7 billion streams, Lil Lizi Vert with 3.9 billion streams, and Post Malone with 3.7 billion streams. The popularity of Juice WRLD’s songs raised after his sudden death from an accidental drug overdose. His streams increased even more after his project Legends Never Die came out in July. He is followed by Youngboy Never Broke who is in third place. He was at the top of the Billboard 200 chart in 2020 after releasing so many projects, such as Still Flexin, Still Steppin, 38 Baby 2, Until I Return, and Top.
This list also includes other famous artists such as Pop Smoke who obtained no less than 3.6 billion streams after the release of his popular album Shoot for the Stars, Aim for the Moon in July. Besides, Taylor Swift, Lil Baby, The Weeknd, and Dababy almost made it into the top 5, lacking just several billion streams.
Scandals around Drake
However, people on social media argue that the popularity of the top Canadian singer is created mainly by so many scandals he frequently gets involved in. For example, it’s a widely known fact that Drake likes going to casinos. As a result, the Canadian gambling industry gains lots of benefits because they use Drake for their campaigns to attract customers. For example, according to Canada-Casino.org, the number of their customers quickly rose since they started to use lyrics from Drake’s songs on their platform. No wonder why this happened because the rapper is greatly admired by Canadian people and among them are Canadian gamblers as well. Therefore, having Drake on their campaigns is a great way for Canadian casinos to promote their popularity.
It’s also pretty ironic because Drake was once banned from a local casino for misbehaving.
Ban from a Vancouver casino
However, actually, Drake is banned from one of the Canadian casinos. In 2018 the musician announced that he was banned from a Vancouver casino. Two years ago he visited his home country but turned out that he wasn’t welcomed gratefully. In fact, he detailed on an Instagram story that Parq Vancouver was the worst run business he had ever witnessed. Therefore, he tried to gamble at this Candian casino but the staff didn’t allow the singer to gamble even though they fulfilled their requirements.
The story disappeared after 24 hours, but of course, fans saved the screenshots and used them against the casino. As a result, the Vancouver casino was accused of ill-treatment of their customers. Raising a scandal involving Drake meant that the casino would indeed lose thousands of customers and everybody thought that they would decide to step back. But events unfolded in a weird manner.
Shortly after the incident, the president of Vancouver’s Parq Casino made a comment about Drake’s allegation and announced that he was banned from gambling at their casino. As Drake and his fans accused the president of racism. This is why finally Joe Brunini had to apologize for the incident and made clear that their casino “categorically stands against racism of any kind”.
Apologize from Parq Vancouver
After the situation was relieved a little bit, the officials of Parq Vancouver officially announced an apology to their customer. As they say, they are always logging in for better communication and customer service. Whether or not they actually take care of every single customer they have, Drake was not just an ordinary player and probably this is why they decided to step back and apologize to the Canadian singer. The casino declared that they are against any type of racism and an actual reason for the incident was strong regulations of the casino.
Even though after this incident the casino became even more popular than ever before, this situation hadn’t earned the casino any favor. On the contrary, they lost so many customers because players decided to declare a boycott of the casino and criticized their apology statement. The main reason for this is probably the fact that Drake is a beloved artist for Canadian people. Considering the fact that the musician has billions of fans, the rating of the casino quickly dropped, as they started to write negative reviews, referencing Drake’s case.
Spotify’s Most Streamed Artist of the Decade
However, there have been two years after this incident and things have changed. Although Drake is still often involved in scandals, it doesn’t prevent him from being the most-streamed artist of the decade on Spotify and Apple Music. His music is played everywhere. He is actually a king of streaming and therefore, no wonder that billions of people are listening to this Canadian artist.
And it’s not the first time for Drake to gain such kind of admiration and popularity. He was named the most-streamed artist on Spotify in 2019. Last year, Spotify announced that it was streamed 28 billion times in the last decade. Drake still plans to release new albums and probably he will gain even more streams. We will only have to wait and see how his streams on Spotify or Apple music grows until 2021.