RisingStar AR, the breakthrough app for bringing real 3D video holograms of your favorite artists into your home or wherever you go, today announced a collaboration with multi-platinum-selling hip-hop phenom NLE Choppa to release the first-ever music video created entirely by fans in augmented reality (AR). Watch the announcement clipHERE and visitwww.fromdarktolight.co for more information.
NLE Choppa on Nov. 1 released his hotly anticipated new mixtape From Dark to Light, featuring the single “Bryson.” He is now challenging fans to create their own AR music videos with “Bryson” using the RisingStar AR app, giving fans an unbelievable opportunity to rap and dance alongside a 3D hologram of NLE Choppa himself. By posting their creations to social media with the tags #BrysonHologram, #FromDarkToLight, @NLEChoppamusic, and @RisingStar.ar, fans will have the chance for NLE Choppa to repost and retweet his favorite videos to his millions of followers. The very best of these videos will then be compiled to create the world’s first fan-created 3D hologram music video.
“NLE Choppa is one of the hottest new artists in music today, and his new mixtape is sure to be a massive hit with fans across the U.S. and around the world,” said Attila Kralik, founder and CEO, RisingStar AR. “Part of NLE Choppa’s appeal is the innovative and trendsetting ways he connects with fans not just through his music but also through social media and technology. We’re excited to help him become the first artist in the world to bring fans together to create an AR music video like no other.”