Top 5 Questions to Ask Before Hiring an SEO Expert in 2020

So how do you hire an SEO expert in 2020? Many call themselves experts but fall short once hired. How do you hire an expert to find yourself at the top of the search engine results page? Let us talk about the top five questions to ask before hiring a SEO expert.

If you are ready to hire SEO experts today, then you are welcome to contact razwerks, a leading seo and digital marketing company in California who have the expertise to meet all your seo needs and boost your rankings.

Keep reading below to understand 5 key questions to ask when hiring your SEO expert who can make all the difference in your website ranking at the top of Google. 

What makes you different from other SEO experts?

This question can tell you a lot in terms of how they will handle your SEO campaigns. It’s good to hear from the company themselves as to what they think about your online presence and how they will manage a successful seo campaign.

Their reply can also tell you about the depth of technical knowledge that the the company in question has. It is better to hire SEO companies that focus on results rather than someone who markets their service as cheap and quick.

Cheap and quick will often end up being expensive and slow, because the company will inadvertently have to work longer than expected to rank your website due to the competitive nature of search engine optimization.

What SEO process do you use?

There are a lot of methods that an SEO expert can use for better search engine rankings. This question will tell you about the best strategies that the applicant sees as a fit for your business. 

The SEO companies should provide a detailed analysis and action plan of how they will increase your visibility and ranking on Google. SEO strategies should increase the expertise, authority, and trustworthiness of your website in the eyes of Google, which is the way to increase rankings.

Will you inform us about the technical changes to the website?

SEO strategies can involve many changes to your website ranging from internal code changes to content and the navigational structure of your website. Overall, there may be many changes to the on page, also known as the contextual nature of your website, to make it more relatable and competitive to the competitive. This realistically may need to be changed by the seo company.

It’s better to be informed about all the changes to your website and why they are being made to achieve what outcome. Many seo companies will propose a list of changes that can at first look a little intrusive to the nice website you had developed, but ultimately necessary and totally worth it in the end.

That is why by making sure you are informed about technical and contextual changes to the website, you can be confident you are working with somebody who is invested in making sure your brand’s needs are balanced with the needs of meeting Google’s ranking factors.

What SEO tools and strategies do you use for your campaigns?

SEO tools are used to gather data about your website, traffic analysis, the types of backlinks, competitor research, and much more. There are many premium SEO tools like aHrefs, SEMrush and Moz, that provide a great in-depth analysis of your website. But it’s better to hire a seo company who not only uses these valuable tools, but knows how to use them and how to parse through the valuable data they provide.

razwerks is an expert seo company in California with expertise in using the leading seo tools to enhance your brands search engine optimization. You can discuss all your search engine optimization requirements to determine the best way forward to bring more customers to your website today!

How much time will SEO and ranking my website on Google take?

We know that search engine ranking results can’t be seen in a single day, of course your competitors didn’t get there overnight. It is an ongoing process. The time taken to get results will depend on your website, its expertise, authority, and trustworthiness in the eyes of Google. This will determine what scope of work needs to be done and the time and resources that will need to be allocated.

This may be a trick question to see how the candidate would react. An SEO expert or company would be able to provide you with an estimate of when the ranking results could be seen, only after doing a comprehensive analysis of your website, its competition, and where the largest opportunities are that your able to capitalize on in the shortest time frame.

Of course any legitimate seo company can give you an estimate based on their experience with previous seo campaigns that were similar to yours. A seo expert should be able to gather data on your website through tools like Google Analytics and Google Search Console to analyze how current visitors are reacting to your website which is another valuable piece of the puzzle.

The proof is in the pudding – and that is all of your competitors who are ranking on Google for transactional searches customers are making when they are looking for the products and or services you provide. A good seo company can do wonders for your business.

In 2020, with all that is going on, one thing is for certain, the internet is king. One thing we do suggest is that you hire the right experts who will bring years of experience in ranking websites and a strong work ethic to stay on the gas pedal until you have the masses visiting your website.

razwerks utilizes the best seo methods to drive visitors to your website and boost your business’s revenue. You can ask many more questions before hiring an SEO expert or SEO company, but these five questions will get the ball rolling and are often the most important ones you should ask any seo candidate. Visit razwerks for your free consultation today! 

About Shahbaz Ahmed

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