beabadoobee has released the video for “Worth It,” the third single from her highly-anticipated debut full-length album, Fake It Flowers, out October 16 on Dirty Hit – CLICK HERE to watch the video, directed by long-term collaborators bedroom and CLICK HERE to listen/stream “Worth It”. Fake It Flowers is available for pre-order HERE and Bea’s new line of merch is available now HERE.
In the cinematic “Worth It” video, Bea appears hidden away in a dank and rundown motel room, as she captures the emotions of letting go of the nostalgic sentiments and mistakes that still haunt us from a previous time in our life. Flickering with brazen ambience, grunge-inspired 90’s-era guitar, the song, which received praise from Paper, Teen Vogue, NPR, Consequence of Sound, Stereogum, Uproxx and others, is written “simply about teenage infidelity” Bea admits, “and the mistakes one can make when they’re tempted to do things. It’s a bit of a confession song but also an understanding that it’s a part of life.”