The Swiss luxury watchmaking industry is a complex network of brands and watches that has developed over time and has now become one of the most prestigious industries in the whole world. There are numerous brands at work and the funny thing is that each and every brand wants a piece of the cake. That being said, the top spot is reserved for no one. It is all on credit basis and the one who gets the numbers gets to be the best. This blog will talk about the top three watch brands in the Swiss Haute Horlogerie circus and will emphasize on their journey to fame.
Rolex is a star that is born once in many generations. The brand logo itself represents a crown and that says a lot about the watchmaker’s attitude. The founder of Rolex, Hans Wilsdorf was a visionary businessman. He was not adept in the intricacies of watchmaking and nor did he have in-depth knowledge about horology. What he did have was a knack for predicting the future and ascertaining the trends that would arise in the future. This unique ability reflected in the brand’s approach towards business as well as the art of watchmaking itself. How this thought process manifested to reality is what eventually led to the establishment of the greatest watchmaker that ever existed.
Some Rolex watches you need to check out –
- Rolex GMT-Master II
- Rolex Yacht-Master II
- Rolex Deep-Sea
If you have heard of Cartier, you might as well know that the brand made a name for itself by manufacturing haut de gamme goods all its life. It entered luxury watchmaking somewhere towards the end of the 19th century and reached fame in the early 20th century. How fascinating is it that most brands that have reached a certain level of popularity and success in the business have all had a breakthrough product. For Cartier, this was the Santos. The timepiece debuted like a storm and left like a hurricane. Well, to be honest, it never really left. Even after over a hundred years of its launch, it is still very much present in the brand catalogue and in the hearts of the people.
Some popular Cartier watches –
- Cartier Santos Skeleton
- Cartier Tank Francaise
- Cartier Ballon Bleu
There are certain watchmakers that are overnight successes and then there are some that take years to reach the mountain top. There is a third category, however, that involves brands that have had a rollercoaster of a ride all throughout history. Omega is one such brand. The Swiss watchmaker was once at the top of the industry with names like Rolex nowhere to be seen. It eventually fell on its knees after the Quartz Crisis. But thanks to some strategic moves and tactics, Omega rose again and found its lost place among the elite.
Some watches from the brand you need to see –
- Omega Seamaster
- Omega Speedmaster
- Omega Constellation
There are tons of watch brands that have equally interesting stories and tales that entail their accomplishments and conquests. The Swiss Haute Horlogerie industry is truly a magnificent place where one can find countless examples of persistence, perseverance, and g