INTERVIEW: LA Vision

Pic by Zanella Productions

Hi LA, welcome to VENTS! How have you been?

I’ve been good thanks. I’ve spent some time preparing myself for this new journey as LA Vision. 

Taking a long pause due to pandemic has been helpful to work on new songs and set up the release of Hollywood. 

Can you talk to us more about your latest single “Hollywood” with Gigi D’Agostino?

It’s a song I’m very attached to. I guess when I started writing it, I was thinking about what a classic Gigi D’Agostino song would sound like in 2020, with iconic synths, a hypnotic topline, and of course a story. I still can’t believe he agreed to co-produce it.

Did any event in particular inspire you to write this song?

I was playing around with the word ‘Hollywood’, which came into my mind for no apparent reason, listening to an ‘80s song in my friend Lele’s studio (without him we wouldn’t be talking about his song). 


I was writing a completely different concept album at that time, full of episodes set in the US, especially Los Angeles (hence LA Vision), so Hollywood is kind of a spin-off of a larger story that you’ll understand better as I release more music. I wanted to talk about the other side of success –this girl leaving home to find fortune in LA, but not all her dreams come true. Don’t worry though –  I’ve read the script and, spoiler, she lives to fight another day.

Any plans to release any sort of video for the track?

Official video definitely on its way, but in these uncertain times we had to postpone the production and make a nice lyric video first, the one you can see on YouTube now. Of course, it would have been a dream come true to shoot the video for my first single in LA.


What role does LA play in your music?

I’m still figuring out the importance of LA in my visions. Of course, it’s where we start our adventure, but the name itself came from my manager Joe, as I originally intended to call it The Vision, but that name was already taken. I think he saw the picture from a different point of view and well, he just read my mind. LA Vision was perfect, because I was writing about it, and most of the stories are partly autobiographical, as my first trip to the US and LA really changed my perspective on what I could do as a writer, producer and performer. And of course I love Californian music and the whole vibe. On the other hand, “vision” defines me, it’s what I do. Giving my visions a musical shape, plus I like the references to Queen (One Vision), and MGMT (“we got the vision, now let’s have some fun”).

How do your Latin roots influence your writing?

I grew up in Italy but raised as a Brazilian child (my dad is from Brescia, my mum from Rio). Neither of my parents used to be particularly addicted to the musical culture of Italy, so I spent my early years listening to Tom Jobim, Caetano Veloso, and every possible variation of Bossa nova. When I became smart enough to steal my sister’s Discman, it changed everything. Queen, Michael Jackson, Abba, Elton John, Stevie Wonder. I absorbed everything, as I think you’ll hear on my future releases. 

As someone who tends to be very big on collaboration – what would you say has been the most important thing you’ve learned from these experiences?

I believe in “If you want something, say it loud, because the universe is listening to you”.

I’m so grateful to Gigi who believed in this song, as well as my manager, labels and everybody involved, but I really don’t spend time asking myself how things happen, because when I have a vision, I know it already happened. I have dreams, dreams so precise and full of details that when I wake up, I just need to write them down, to draw them.  This experience told me that the most incredible things happen in the most unexpected moments.

Do you tend to take a different approach when collaborating with someone else rather than working on your own?

I usually force myself to enter into the other artist’s dimension, like a computer with a specific program. I close my eyes and I say “I am him”. I usually end the session very close to what I wanted to accomplish. Then of course having the possibility of sending the song to the artist we have in mind dramatically changes the situation. Sometimes they refuse it, sometimes they love the idea and want to work on it and finally make it part of their repertoire.


Does the new single mean we can expect a new material – how’s that coming along?

You can expect tons of material in the near future. At the moment we are trying to figure out what should be the next single, but I’m working on several collaborations too and putting together not one but two albums simultaneously. I’m not so good at sitting still, especially if I wanna climb a mountain. 


Any tentative release date or title in mind?

Maybe end of 2020? Maybe beginning of 2021? It’s difficult to say, as we are just at the beginning with Hollywood. I just want people to get to know my music.

Any plans to hit the road?

I really can’t wait to. We have already received the first live requests but let’s see how things develop in the world.

What else is happening next in LA VISION’s world?

My ultimate mission is to bring back everything we lost in terms of melody/songwriting during the last four decades, and mix it with a nice electronic vibe. Today, everybody can do everything musically. They can play three instruments at the same time, singing with perfect pitch, upside down and hands tied. But I think we miss the point sometimes. For me, the point is writing great songs (not just good songs). I want to make music that lasts for decades, not weeks.

LISTEN HERE

About RJ Frometa

Head Honcho, Editor in Chief and writer here on VENTS. I don't like walking on the beach, but I love playing the guitar and geeking out about music. I am also a movie maniac and 6 hours sleeper.

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