Your clients are the backbone of your business. If you fail to reach a certain level of customer satisfaction, it is entirely possible that they can leave your business in the dust. Here are five such methods to go above and beyond for your customers.
Before you implement any intervention to go above and beyond for your customers, you need to make sure everything is organized. If you have a relatively large customer base, this will prove to be especially important.
It can be very easy to forget about a certain task that you had promised to address because you are handling another inquiry. Putting yourself in the customer’s shoes in these situations can be very helpful because it will provide a matter of perspective. Do they feel like you care about them if something else is occupying your time. Having lists of things to do and improving communication are the first steps in being organized so that you can provide excellent service.
Address All of Their Concerns
Everything won’t go smoothly with any business. One of the quickest ways to build a positive relationship with your customers is to have excellent customer service. By responding to your customer’s queries in a timely manner, you succeed in gradually creating a rapport with them.
Whether this is a defective product, a delay in service, or some other issue that is associated with your business, you need to respond to it promptly.
Free Giveaways and Discounts
While many businesses fear the dreaded “f” word, customers will be delighted to hear you say “free”! The quickest way to a customer’s heart is to give them free things or promotions whenever your business can financially afford it. The reason why these are great tactics to use is because it shows that you appreciate the customers. These offers should be targeted to those who have been with you for a long time. Whenever you get the chance to acknowledge a customer’s loyalty, you should reward it in abundance.
Those that have been doing business with you for a while should be rewarded with free items or discounted promotions. You could even discover if your customers have specific interests. For example, if they are into music, you could see if there are any concerts in Jacksonville that you could hook them up with. It would be a great way to say thank you.
Understand Your Customers
You can’t expect to go the extra mile for your customers if you don’t understand them. Interactions with your customers entails knowing what they not only need, but want. This should be done very early when the customer starts making transactions with your business. Get to know what their tendencies are and what they may be interested in.
Not only should you try your best to remember what they want, but you should also try personalizing any interactions. This can be done by memorizing their name as well as prior interactions that may have been had before. It’s also good to memorize any past conversations so that they can be brought up when you meet again.
If customers express displeasure at something, and you know it’s because of an action that may have been ill-advised, you should be the first to apologize to your customers and offer a means to which you can make things right again.