In the days we are living, having an online presence is very important because the access to products and services have shifted from physical location to online space. The combination of a good website and social media platforms can boost your business to greater unimaginable heights. More businesses are concentrating much on social media and forget their websites.
Picture this, you have an extremely good social media presence with a huge following. Many people are interested in your products when they are directed to your website, there is no action from the huge social media following. Why? Could you be doing something wrong? Did you really get the hosting you needed? Well, in this article, we’ll look at why the quality of your website hosting really matters for the SEO ranking of your website.
The making of a good quality website
When making your website, Web hosting Malaysia recommends that it is very important that you should not only consider the design of your website, but it is also important that you focus on the SEO and your hosting.
While the website design is important as it makes the navigation easy for the users thus improving their experience on your visitors, getting the right hosting can make the difference on whether you’ll be seen by your target audience. SEO is important in ensuring that your website is properly ranked. Implementation of proper SEO includes linking, content creation, quality hosting, etc. Below are some of the reasons why getting quality hosting matters when it comes to your website’s SEO.
Your website’s downtime and uptime
For any website owner, the last thing they want is to have downtime for their website. You need to consider the amount of time that you suffer downtime. This is one of the most effective ways that your SEO is hurt. In addition to this, the conversion rates are also affected. Many web hosting companies promise you that you’ll get a 99% uptime, it is recommended that you get a hosting that will give you at least 99.99% uptime. The difference of 0.99% makes a huge difference. For many hosting providers, you can get 99.95% of uptime.
The IP address location
One of the easiest ways to get noticed by your local audience is by getting a hosting that includes your local IP local address. At least it should match your country if not town. An IP address that’s outside your country can ruin your SEO ranking. In addition to this, your host’s IP Address changes the speed of your website. When seeking your web host, it is important that you choose one that has an IP in your locality
Hosting impact on the speed of your website
The loading speed of your website has a lot of impact on the ranking of your website. Your website should load very fast, otherwise, you will lose visitors to your competitors. Nobody is willing to wait while there are better services from your competitors. A page is considered to be slow if it takes more than 3 seconds to load.
Your web hosting ought to provide the right tools that will make the site load faster, for instance, CDN. In addition to the provision of the tools, your host should have good servers before providing anything else.
Getting good hosting is challenging at if you want your site to be profitable, it is important that you take enough time to shop around considering all the features that you may want in a website. The main reason for having a website is to reach to more people than you would reach physically if your SEO is not effective, there will be absolutely no need to have a website in the first place.