Saudi Arabian producer Bader and Lewisham vocalist Colz are releasing cross over single: ‘Keep Talkin’, with a slick video filmed in Dubai. Watch here
The release is Bader’s debut in the music industry, and is further accompanied by the launch of his own label: SoundsBader.
A massaging bass line and carefully curated drum pattern merge with Colz’ hypnotic vocals and hook in a genre coined ‘Afroton’ – a mixture of reggaeton and afro swing.
Bader is part of a new and burgeoning electronic music scene in Saudi Arabia, being led by producers like Omar Bassad – who are only just beginning breaking through internationally.
500 entertainment related companies were launched in Saudi Arabia last year, along with the first music college and billions of dollars of proposed in investment. This is a sharp contrast against the country’s recent attitude, where live concerts and cinema’s were prohibited.
Along with large investment in entertainment, there is also increasing representation of Saudi creative’s.
Both artists are combining their global routes with the musical influences of their country of residence to help create a distinctive, personal sound communicating their varied heritage.
Colz is known for his English interpretations of reggaeton hits like: ‘Imaginate’ by Arcangel ft J Balvin and ‘Borro Cassette’ by Maluma which are amassing large amounts of Youtube streams on his channel and earning him an international following.