Family alt-folk trio Wildwood Kin made quite the impression with their 2017 debut album ‘Turning Tides’. It set them on course for an enthralling ride which led to majestic performances at Glastonbury, Radio 2 Live in Hyde Park and the Teenage Cancer Trust’s ‘A Beautiful Night Out’ at the Royal Albert Hall – plus extensive support from Radio 2 and BBC Introducing. A growing fanbase fell under their spell in the process, pushing them past the 20 million streams landmark.
Today Wildwood Kin share the stunning new video to their single ‘Never Alone’. Filmed in the West Pennine Moorlands – the video perfectly reflects the beautifully sombre, Fleetwood Mac-like folk rock ballad. Produced and co-written with Ed Harcourt, ‘Never Alone’ is deeply personal and a message to anyone feeling as isolated as Meg Loney’s brother – who sadly committed suicide.
Wildwood Kin explain, “For us, this song is about vulnerability and solidarity. As a band, we are very passionate about breaking the silence and stigma surrounding mental health issues, and this song was written about that; how when we take steps to open up conversations about our struggles, we find we’re not alone in them. That juxtaposition is represented visually through the video – each of us isolated and unsure, lost amongst vast moorland, finally coming together in unison. We love the outdoors and it has always been a huge part of our lives, so we wanted that to be represented in the video too, which also inspired the album cover.”