Rising UK pop artist Blithe has created pop perfection in the shape of her new single “Masochistic” – CLICK HEREto listen.
Fresh off a performance on the BBC Introducing Stage at The Great Escape Festival, Blithe has released the pulsating & snappy “Masochistic” – a depressingly relatable song about a five-year relationship that turned toxic. The upbeat anthem details the gaslighting, arguments and weird push and pull of love gone wrong. Something we can all relate to.
“I wrote masochistic when I was in a really bad relationship,” says Blithe. “Things were really hard every day and it made the good parts seem amazing. I started to convince myself that I wanted the drama and the humiliation because it kept things exciting and I had to turn it into a positive to endure it. Everything I sing about in the song is true. I really did move into my ex’s place when we broke up. The entire relationship was backwards.”
The track follows the artists interactive video, “Don‘t Blink” taken from her debut EP of the same name – CLICK HERE here to watch. Similar to themes experienced in Black Mirror, the video watches the viewer as well, using first-of-its-kind facial recognition technology that restarts the video whenever the viewer blinks.