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INTERVIEW: PRIME

• Hi PRIME, welcome to VENTS! How have you been?

Good Good… so busy as of late! Writing, producing, editing, posting…

• Can you talk to us more about your upcoming track ‘Forever Young’

“Forever Young” is about wanting to stay young and optimistic in the face of all the ugliness the world sometimes offers. There’s corruption in politics and business but this song reminds us to retreat to the naivety of our youth whenever we can. The Afro and Caribbean rhythms and percussions mixed-in with chanted vocals capture that inner battle.

• Did any event in particular inspire you to write this?

Well, lyrically, I was inspired by current events, but musically, I love Afro and Caribbean beats and wanted to create a track with a similar vibe and feel to another of my songs, “Somebody.”

• How was the filming process and experience behind the video for ‘Poison’?

The video “Poison” was self-produced and filmed by myself and my current co-producer KOLL. It was a closed set and shot in two days. I was fortunate to find two very talented dancers that captured the spirit of the song. Funny story – the owner of the studio came in during filming, and when he couldn’t tell if the dancers were wearing underwear, he asked, “Oh my God, are they shooting porn?”

• The single comes off your new self-titled EP – why name the EP after yourself?

I honestly regret naming the EP – PRIME. Wish I had called it “Forever Young,” after the single. It is what it is, it’s too late to change it now. I guess I named it after myself because it’s my first EP.

• How was the recording and writing process for the EP?

It went very well, and faster than expected. My co-producer and I are fortunate to have a studio space that we can work in and MOST fortunate to really be in sync. The piece that took the longest was the building of our studio. We actually built our own studio, specifically to our needs. It looks like a spaceship; it’s awesome!

• What role does NYC play in your music?

Everything. To be able to walk out of my apartment and be exposed to different cultures along with their music is essential. I love it here. It IS such a special place.

• How has your upbringing influenced your writing?

It really didn’t. It’s my experiences as an adult that have shaped it the most.

• Would you call this your most personal release to date?

Most definitely. It’s the most personal in a sense that I created the music from the ground up. With the help of my childhood friend, KOLL, we curated the sounds and the vibe for each song.

• What aspect of your own life did you get to dig into this EP?

Prior to this EP, I had written and recorded another album/EP (with “Poison” as a part of that collection). The making of that album caused so much stress and pain that I decided not to release it altogether. This album; however, carried a positive progressive energy, which I’m fortunate to share the same vision with my childhood friend, KOLL.

• Where did you find the inspiration for the songs and lyrics?

I wanted to talk to the people that had somehow lost hope for the world, or who had become somewhat jaded. As I was saying before, the news can really get you down, and I wanted to remind those people to celebrate that hopeful naivety of their youth.

• Any plans to hit the road?

Yes, but I’m having so much fun producing right now! Touring is on the list – that time will come.

• What else is happening next in PRIME‘s world?

Another EP drops in the winter! Stay tuned!

Stream PRIME here:  https://soundcloud.com/primetheband

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About RJ Frometa

Head Honcho, Editor in Chief and writer here on VENTS. I don't like walking on the beach, but I love playing the guitar and geeking out about music. I am also a movie maniac and 6 hours sleeper.

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