Can you talk to us more about your latest single “Forever”?
Well, this song is about our life, how it can be both unclear and magic.
All the choices we made is because we have been there to choose.
Over and over again. We are always directing our lives like a movie.
We are where we are because of those choices.
With the time, we are understanding that we dont wan’t to get older, we all wanna live forever, well, most of us. At least me, ha!
I know that I will be young forever on my soul, and everytime, I ask myself, do we think about how we could always live forever?
Did any event in particular inspire you to write this song?
I think that the thought of “forever young” had me thinking for a while. I like to write about deep and touching subjects for people. The song “Forever” written from the fact of how amazed I am that our lives are so magical. You know? It is important to be optimistic. Be positive.
How was the filming process and experience behind the video?
Every time I plan a new video clip, I think about everything. Why, how, where. I always go out for a shooting days with my team that helps me produce everything, and we have excellent chemistry together.
Is it hot? Cold? Awkward? It doesn’t matter to us. Everything that matters to us is the goal, and how we reach it.
After a long day of filming, we eagerly go into the editing room. And from there, the magic begins.
How was the recording and writing proccess?
When I write a new song, I like to be fully concentrated, which means coffee on the side, a pen that writes well, and lots of energy to sit for hours on the chair in front of the table. I believe that the songs that come from the heart come easily on the page, and that’s what’s beautiful. The recording process for “Forever” was long, exhausting, and challenging.
Hearing the same song 1000 times is exhausting. But hearing your song 1000 times, isn’t that too much of a problem.
You’re looking for every little mistake, like, for example, I found one chord that was not played well? I found something I couldn’t hear again? I will erase, and record again. Exhausting and frustrating, but I know it’s worth it at the end.
What was it like to work with Anat Elbaz?
I know Anat from school. We grew up together, we played music together, we wrote songs together, and we even did cover versions together.
But this is really the first time we decide to fully collaborate, and to give everything to the outside world.
Many hours of rehearsals, lots of demos recorded, and audiences got the final result.
I think it all worth it, huh?
Do you tend to take a different approach when you are collaborating with someone else rather than on your own material?
Not really. I am very open to other opinions, I love to collaborate. I’m constantly learning more from other artists, and there really is no end to it.
What role does israel play in your music?
In the coming days we are trying to reach as many destinations as possible in our country. If it’s a radio, TV and more.
I’m sure we’ll succeed. Our country knows how to please Israeli artists.
We’ve been on TV, and we’ll get there again.
Does the new single mean we can expect a new material – hows that coming along?Oh yes. for sure.
I never stop. I’m always in writing mode. I always try get stronger, get better, and know where to aim.
Any tentative date or title in mind?
I still don’t have a date, but we already have a title for the next single that will probably come out, and it will be called “Down The Road.”
Any plans to hit the road?
Well, I just know it’s a very big world, but there’s room for every artist. My plans are to continue working on new music, to develop, and to try to create things that have not yet been done, which means, archive as many goals as possible.
What else is happening next in Alex Gontar’s world?
We plan to create new stuff, also make some new cover versions, travel around the world and try to capture the best frames for us.
As I always say, let the music take the wheel.
I plan to do more collaborations, some of them are already known , and some are still unknown. Smile to the world and the world will smile back.