To say that Christmas has gotten way too commercial might be the biggest understatement a person living in our western culture could make, but music fans needn’t fear in 2018. Jerad Finck is keeping the sounds of season as pure as possible with his thrilling new electropop-style “White Christmas,” which elevates the much buzzed singer’s platform to a highly coveted place in the hierarchy of modern pop music. “White Christmas” is a favorite of audiences around the globe, and Finck boldly shapes its famed melody into a groove that electronic fans can cherish for years to come.
This single is indulgently mixed to put it mildly, but it still has a very vintage feel to it thanks to the keen, candid execution of the lyrics on the part of Finck. The harmony between his voice and the streamlined synthesized ribbonry suffocating the percussion is absolutely divine; I could probably spend hours studying the more subtle intricacies within the relationship that the beat and the verses develop in this version of the song, but it’s easier to just sit back and let our leading man work his magic. As with his original tracks, Jerad Finck utilizes every bit of sonic space he’s afforded in “White Christmas” and fills any rhythmic gaps with a texture that is startlingly muscular.
As a songwriter myself I can tell you that this an extremely challenging song to cover without either sounding like a Bing Crosby hack or miserably failing to hit the mark in the patient, swaying transition between the verses. Neither plague Finck in this single, and I was thoroughly intrigued by the way he avoids these pitfalls through a uniquely cerebral style of attack. He doesn’t rush through the lyrics; he takes his time letting the synthesizers set the mood before punctuating their solidity with a cutting, exotic vocal.
The music is gargantuan and smothering when we isolate it away from the singing, but there isn’t a moment in “White Christmas” where the Finck isn’t at the center of our attentions. His delicately dispensed words are too captivating, too inviting and honestly too melodic when juxtaposed with the fire and fury of the instrumentation behind him for us to become distracted. I’ve said before that he’s got the chops to sing songs that aren’t totally saturated with evocative electronic noise forged into blistering melodies, but when I hear a track like this I can see why he wouldn’t want to change a single component of his current formula.
Music critics like myself have had an amazing year full of artists that have pushed the limits of their genres to the very brink and brought entirely new strains of pop to the surface for all of us to enjoy, and Jerad Finck arguably completes 2018 with his multidimensional take on “White Christmas.” You don’t have to be the biggest fan of Christmas music to appreciate the inventiveness and creativity that went into the production and styling of this single, and based on its strength I think it’s unquestionable that Finck is going to continue on his trajectory of success into 2019 and beyond.