Australian recording artist and social media sensation Jai Waetford is pleased to announce today the release of his new single, “Friends,” available now on all digital service providers worldwide via Sony Music Australia. CLICK HERE to listen to the song from the budding pop star that has amassed a combined social media following of 2.2 million, achieved 405 million worldwide streams, scored an ARIA-Gold certified top 10 hitwith his debut single, toured alongside international superstars Selena Gomez and Little Mix, and headlined his own sold out tour in his home country. Jai Waetford is poised for a breakout year as “Friends” marks his first official single to be released in 2018.
“Friends” is co-written by Jai with James Angus (Carmouflage Rose, Tigerilla, Tkay Maidza) who also produced the record. “James and I were trying to find a sound that mashed urban drums with pop instrumentation and vocal melody,” explains Jai of the collaboration. “We then stumbled across this beat James had made a while back, ran with it, and ended up really digging the result.” “‘Friends’ was inspired by situations where the online world and the real world collide. Often people say things online that they wouldn’t say in real life, and ‘Friends’ is about that scenario.”
After supporting international superstars Little Mix on their Get Weird Tour in May 2016, and Selena Gomez on her Revival Tour that same year, Jai embarked on his own headlining Australian East Coast tour in 2017, showcasing his infectious pop sound and charismatic stage presence to sold out audiences night after night. Jai is poised for a breakout return to the stage in 2019, and earlier this year gave fans a taste of what’s to come from him musically sharing two new tracks, “Lost In You” and “Get Over.” The moody and melodic R&B songs showcase the now 19-year-old’s musical evolution with the lyrics revealing his vulnerabilities and emotional maturity.
Jai Waetford’s latest single, “Friends,” is available now on all digital service providers worldwide.