Last week, W Hotels announced its newest project, W Records along with the program’s first artist, global R&B rising star and PMR/ Interscope Recording Artist Amber Mark. Today Mark follows up with the second single from the project and accompanying music video for “Can You Hear Me (Rework).” The music video was directed by Renee Rodenkirchen and shot at W Montreal. Watch here
W Records is pleased to announce that Matador recording artist Perfume Genius will be the next artist in the program. The critically acclaimed pop-rock artist will release in November.
The entire W Records project with Amber Mark is women-led; Amber herself is producing the tracks which have been mixed/mastered by women and manufactured by a women-run vinyl production company. All W proceeds from the streaming releases of W Records tracks will be donated to a charity of each artist’s choice. Amber Mark, who holds the cause of breast cancer awareness and early screenings near and dear, has chosen The Rose, whose mission it is to save lives through quality breast health services, advocacy and access to care for all. Amber chose this charity in honor of her mother, Mia Mark, who passed away from breast cancer in 2013.