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METRIC Releases New Single ‘Now or Never Now

Pic by Justin Broadbent

Critically acclaimed Canadian group Metric is premiering the track ‘Now or Never Now’ from their forthcoming seventh full-length album Art of Doubt, out September 21 via MMI/Crystal Math Music.

Check ‘Now or Never Now’ here – https://soundcloud.com/metric-band/now-or-never-now-1

“When you’re suddenly confronted with the fact that you’re rapidly running out of time to take action in your life, it isn’t always pretty,” Metric front woman Emily Haines explains about the new track. “You can no longer afford the luxury of words like ‘eventually’ or indulge in the usual superficial fixes. ‘Now or Never Now’ is the song for anyone who has stagnated, paralyzed by past failures, in a state of regret. It’s the song for that point when you realize there’s no escaping what you’re trapped in unless you’re willing to get hurt again. Everything sucks in an exhilarating way. There’s nothing left to do but start over.”

In addition to the album title, artwork and newest single, the band is also revealing the full Art of Doubt track list; see below for full details. The album is now available for digital pre-order at https://metric.lnk.to/artofdoubt.

The “Now or Never Now” premiere comes on the heels of the Justin Broadbent-directed video for the album track ‘Dressed to Suppress’. The band also recently premiered the album track/video “Dark Saturday” – remarkably shot on an iPhone X and also directed by long-time Metric collaborator Broadbent – watch it HERE.

“This is our seventh album as a band,” notes Haines, “and we wanted the first song people heard from it to be ‘Dark Saturday’ as a sonic heads up that our guitars are back in force. Lyrically, the song depicts a dystopian nightlife scene of gaudy wealth where oblivious party girls say nauseating things like, ‘I’m so rich everything’s free.’”

For the first time in the band’s last three albums, guitarist Jimmy Shaw did not co-produce, preferring to turn over the producer mantle to first time collaborator Justin Meldal-Johnsen whose many other musical collaborations include M83, Beck and Nine Inch Nails. The album—which was recorded at Metric’s own Giant Studio in Toronto—was mixed by first time collaborator Tony Hoffer, whose countless credits include Phoenix, Depeche Mode and Air.

“Justin was just what we needed in a producer for this album,” notes Shaw. “He really saw every band member eye to eye and was able to capture what we each do best. It was something I realized I couldn’t do at this stage, having been in the band for so long. We were finally able to focus on just playing again, as we did at the start. Making this album brought us together in a way we hadn’t been for quite some time and I think you can hear it in the music.”

The album is available to pre-order via Metric’s website, including a variety of bundle options. Limited edition 12″ gatefold color vinyl albums and autographed 7″ Dark Saturday flexi-disc vinyl single packages are sold out, but there are still a limited number of autographed, standard black 12″ vinyl albums available. All pre-orders come with immediate downloads of “Dark Saturday,” “Dressed to Suppress” and “Now or Never Now” and will ship to arrive on or around the date of release.

Metric is currently wrapping up a 38-date run of live performances in arenas across North America as special guests on the reunion tour of legendary artist the Smashing Pumpkins, and play the following UK dates in November as part of their European tour:

November

Sat 17th                      BIRMINGHAM, O2 Institute 2

Sun 18th                     GLASGOW, Queen Margaret Union

Mon 19th                   MANCHESTER, O2 Ritz

Tues 20th                    LONDON, O2 Kentish Town Forum

Art of Doubt Track List

  1. Dark Saturday

    2. Love You Back

    3. Die Happy

    4. Now or Never Now

    5. Art of Doubt

    6. Underline the Black

    7. Dressed to Suppress

    8. Risk

    9. Seven Rules

    10. Holding Out

    11. Anticipate

    12. No Lights on the Horizon

About RJ Frometa

Head Honcho, Editor in Chief and writer here on VENTS. I don't like walking on the beach, but I love playing the guitar and geeking out about music. I am also a movie maniac and 6 hours sleeper.

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