The song features haunting strings among stunning alt-folk and Archie’s irresistible croon. It’s been getting early support from Radio X, with John Kennedy a particularly big fan of Archie at the station.
Regarding the single Archie says, “I wrote ‘It Rains’ about a dying but once great relationship. All we do now is fight and get back together again; with the memories of the glory days being the only thing bringing us back to each other. The song is the realisation of this but wanting to retreat to ‘our place’ and cling on for a few more days in the vague hope that we can regain an element of the past and not let us be washed away by the flood.”
Continuing about the video he says, “For the video we wanted something that reflected the song’s feel. Smooth, understated and introspective. Theo, the director, used a combination of 16mm film and digital shots to create a warm aesthetic throughout.”
‘It Rains’ is the debut single from Archie Faulks, who first rose to prominence under the moniker Tenterhook. As Tenterhook he enjoyed tearaway success over the course of two EPs, which spawned radio hits, saw him become a worldwide No.1 on Hype Machine, and clock up millions of plays on Spotify.
Archie Faulks’ return with ‘It Rains’ has been met by a rabid response from fans. It led him to sell out his first ever London headline show way in advance and he will play to a completely sold out Servant Jazz Quarters tonight (Sept 4th).
With the release of the ‘It Rains’ video and the sold out Servant Jazz Quarters, Archie has just announced his next London show. He will headline the stunning St Pancras Old Church on November 12th. Tickets are on-sale now via Music Glue.