‘I Miss U’ sees Alok cross into the Pop world once again, with radio ready vocals, string heavy instrumentation, and a summer vibe resembling that of a ballad. The emotional track builds upon guitar-crafted chords and a leading violin, with a surprisingly small amount of electronic influenced production. Having previously endorsed the São Paulo based duo SELVA via their 2017 track ‘Make Me Wanna’ by way of Alok’s ‘Brazilian Bass: Pt.1‘ compilation, the two artists are quite familiar with each other, and their chemistry shows on this record.
With his back catalogue growing steadily and boasting a wide range of genres, Alok has proven his musical abilities flow far deeper than dance music. His last release ‘Toda La Noche‘ with Mexican star Mario Bautista rapidly became a Latin-pop anthem and his previous release ‘Ocean‘ with his frequent collaborators Zeeba & IRO has been streamed over 27 million times since its release at the end of April. Drawing in well over 7 million listeners per month on Spotify, this Brazilian talent has seen his international acclaim blossom throughout 2018.