Songwriter and composer Yify Zhang releases the music video for her single, “Waste.” A self-described “cinematic songwriter,” the visuals in the video reflect the somber mood of the song. Darkness and light wash over Zhang like ocean waves, as if reeling in an uncontrollable sea of emotions. Superimposed images of water and moving train tunnels shift in and out of focus between themselves and Zhang herself. Production by I Am Snow Angel brings Zhang’s vision to fruition, the melody and accompaniment drowning in a sea of voices.
Yify (ee-fee) is an artist of cinematic alternative music. Her sound is a combination of classical composition roots and a songwriting style that cuts away at personal, often difficult, life experiences. Her music is lush, heartfelt, and sits somewhere between pop sensation SIA, to singer-songwriter Sara Bareilles, to instrumental composer Max Richter.