Last week, Vevo announced Lil Xan as their next LIFT artist, and released an ‘alternate’ video for his hit “Wake Up” from the debut album Total Xanarchy (see here), and today have shared part 2 of the video, this time with his track “The Man.” Watch Here
The video for “Wake Up” featured Xan waking up to spit bars in a psychiatric ward, with flashes of color as the song reaches its climax, in a powerfully reimagined visual representation of the song. Now for “The Man,” Xan breaks the ‘fourth wall’ in a whole new way, busting out of the psych ward and into his reality, giving fans a behind-the-scenes look at his everyday life.
Lil Xan is Vevo’s first LIFT artist for 2018. He’ll be partnering with Vevo to release exclusive content, performances and behind-the-scenes footage over the coming weeks bringing fans closer than ever to the rapper.
Launched in 2011, Vevo’s artist development program, Vevo LIFT shines a spotlight on the world’s freshest new talent. Vevo LIFT alumni include the likes of Sam Smith, Khalid, SZA and Julia Michaels who all gave their fans a sneak peek into their early careers via the series.