Home / News / Pitchfork Music Festival Teams Up With RAINN | Partnership Raises Awareness To Combat Sexual Violence

Pitchfork Music Festival Teams Up With RAINN | Partnership Raises Awareness To Combat Sexual Violence

The Pitchfork Music Festival today announces its partnership with RAINN (Rape, Abuse & Incest National Network), the largest anti-sexual violence organization in the United States, in an effort to raise awareness and help prevent sexual assault and sexual violence in the music community and beyond.

RAINN works with more than 1,000 local sexual assault prevention groups across the country, and has helped more than 2.5 million people since 1994. Pitchfork aims to drive awareness to this important work by connecting RAINN with its collective audience of 30 million on Pitchfork.com, social media, and at the Pitchfork Music Festival, taking place July 20-22 in Chicago. A portion of the Pitchfork Festival’s 2018 proceeds will be donated to RAINN.

“Our objective is to shine a spotlight on RAINN as a first-responder resource for the Pitchfork community, at the Festival, in Chicago, and more broadly for our readership,” said Adam Krefman, senior director of festivals at Pitchfork. “It’s crucial that we continue to bring attention to the issue of sexual violence in the music industry and beyond, and we believe that our alignment with RAINN will make a positive impact.”

Pitchfork Music Festival plans to drive awareness of the partnership via editorial coverage; a coordinated social effort with RAINN and festival artists; prominent promotion across Pitchfork.com, PitchforkMusicFestival.com, and RAINN.org; inclusion in official festival newsletters, program, and app; and in video ads and signage throughout Union Park.

“We are pleased to partner with the Pitchfork Music Festival to bring increased awareness to the issue of sexual violence. Every 98 seconds, another American is sexually assaulted,” said Jodi Omear, vice president of communications at RAINN. “Sexual violence is a crime that doesn’t see race, age, or gender. It’s an issue that affects nearly every family across the country, and it’s important that we stand with survivors and let them know support is available.”

RAINN representatives will be on site to answer questions and provide information about the organization’s work. Fans and musicians taking part in the 2018 festival are encouraged to participate in RAINN’s initiative by sharing pictures with the organization’s hashtag  #StandWithRAINN.

In addition to RAINN’s presence, Pitchfork Music Festival 2018 will have an onsite Resource and Response Center, which will serve as a centralized area for licensed counselors and security staff to respond in scenarios that may require services outside of typical security or medical response. The center will be staffed with counselors equipped to handle situations that can often arise at large scale events, including instances of:

– Sexual harassment or trauma issues
– Racial and LGBTQ sensitivity matters
– Crowd-related anxiety or any other general concerns

Additionally, Pitchfork Music Festival will have signs posted throughout the festival grounds highlighting its zero-tolerance policy toward all forms of harassment and discrimination, along with clear directions on how and where attendees can seek help.

For more on Pitchfork Music Festival’s Code of Conduct, as well as general festival information including lineups, event news, and the latest updates, visit PitchforkMusicFestival.com andFacebook.com/PitchforkMusicFestival and follow @pitchforkfest.

For more information on Pitchfork Music Festival’s partnership with RAINN, go to Pitchfork.com.

For more information on RAINN visit rainn.org. If you, or someone you know, needs help you can contact the RAINN-operated National Sexual Assault Hotline at 800-656-4673 or chat online at online.rainn.org. Both are confidential, free, and open 24/7. A tax deductible donation can be made to RAINN at donate.rainn.org.

About RJ Frometa

Head Honcho, Editor in Chief and writer here on VENTS. I don't like walking on the beach, but I love playing the guitar and geeking out about music. I am also a movie maniac and 6 hours sleeper.

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