“20 Below” is Spiegel’s first release since his 2016 single “Mutant Brain” featuring Assassin (out now via Interscope Records), which was recently featured as the soundtrack to the Spike Jonze-directed “Kenzo World” short film (hailed as “the greatest fragrance ad of all time” by Fast Company). The track reached #2 on the Spotify Global Viral 50 playlist and won the AICP “Best Music” award as well as two Gold Lions at the Cannes Lions Film Festival. Listen and watch the short film at https://youtu.be/ABz2m0olmPg.
Since Spiegel’s landmark 2009 collaborative project N.A.S.A. (with Brazilian DJ Zegon), whose debut album The Spirit of Apollo featured appearances by Kanye West, Childish Gambino, M.I.A., Tom Waits, RZA, David Byrne and many others, he has gone on to establish himself as a critically acclaimed music and film director. Spiegel served as music director for Kanye West’s “Glow in the Dark” tour and Karen O’s Stop the Virgens theatrical project, the latter of which Spiegel co-wrote and produced with Karen.
In 2005 Spiegel founded his award-winning commercial music house, Squeak E. Clean, through which he has scored commercial campaigns for Nike, Adidas, Cadillac, Honda, Sonos and many more. Other highlights among Spiegel’s film credits are the scores to Spike Jonze’s Yeah Right!, the top-selling skate movie of all-time; HBO’s Pretty Things; Drew Barrymore’s Whip It and more. Spiegel’s track “Hello Tomorrow” won the Gold Lion for Best Music at the 2005 Cannes International Advertising Festival and Silver for Original Music at the 2006 Clio Awards upon being featured in an Adidas commercial directed by Jones.
In 2015 Spiegel turned his attention to film direction with the video for the final track to be released by N.A.S.A., “Jihad Love Squad (feat. KRS-One).” He went on to direct a pair of short films for National Geographic and CNN’s first-ever live commercial, which aired at 11:35 p.m. ET on New Year’s Eve 2017 during CNN’s “New Year’s Eve Live” and received nearly 3.3 million live viewers.
AN OPEN LETTER FROM SAM SPIEGEL TO HIS FANS
I know music has been quiet from me for a very long time, but there’s lots of new music on the way.
Since giving up the N.A.S.A. name, I signed a deal with Interscope Records in 2016 and released my first ever Sam Spiegel song, “Mutant Brain,” which was featured in this Kenzo perfume ad. Since then, Interscope has held me from releasing any new music.
I’m finally free of my deal with them, and I have so much music that was sitting around waiting to be released. The music was made over such a long period of time—some of it even when I was still using the N.A.S.A. moniker—that it lacks a cohesive idea that threads the songs together to make it work as an album project. I tend to enjoy making very conceptual albums, and I feel that this collection of songs doesn’t really work as one.
I’ve decided to release all twenty or so songs one-by-one over the next two years as singles, which will all be packaged together at the end as a collection called Random Shit From the Internet Era.
We’ll be creating record release experiences around most of the single releases, so look out for those coming to a city near you.
And finally, my first single is coming out May 18 and it’s called “20 Below” featuring the homies Anderson .Paak and Doja Cat. I hope you enjoy it.