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WILL FRAKER SHARES “IT MUST HAVE BEEN LOVE” (ROXETTE COVER)

Today, Brooklyn-based singer and songwriter Will Fraker premieres his cover of Swedish duo Roxette’s ballad “It Must Have Been Love” via PopMatters. The track release coincides with the launch of Headroom dB’s new cover series. “Headroom dB is doing something special by allowing a wide range of artists to re-interpret legendary songs in ways that feel true to themselves, and to the moment,” says Fraker, “when I heard ‘It Must Have Been Love,’ I knew right away that it was the one. Though upbeat, the song is all about the feeling of watching love fade right in front of your eyes, the desire to ‘dream away’ the change, and the harrowing realization that dreaming will never bring the feeling back.” On March 7th, Headroom dB will be hosting a showcase, featuring an intimate live performance by Will Fraker, to celebrate the release at their space in NYC. The first 20 people to RSVP will gain exclusive access to the event, you can find more details and RSVP here.

Headroom dB is the industry’s newest go-to resource for covers. Featuring under-the-radar, emerging artists, Headroom dB produces unexpected covers of beloved classic songs, perfect for advertising campaigns, film, trailers, and television programs. Headroom dB is a recent addition to award-winning post-production studio Headroom’s arsenal. The NYC-based studio works with the top advertising agencies and brands, providing audio and music production for commercials across all media. Headroom dB was launched to increase Headroom’s music offerings, and meet their clients’ pressing demand for covers.

Renée Massé, soon-to-be VP of Creative and A&R at Headroom dB states, “As a company, we are always looking for ways to innovate and meet the demands of the industry. We quickly discovered a pressing need from publishers and clients alike for high quality, contemporary, unique covers to help fulfill new licensing opportunities. With award-winning facilities and audio engineers at our disposal, we decided to jump in with both feet to satisfy that demand. Headroom dB is a win-win for publishers, writers, and artists, who can gain exposure from these placements. We are building a community, and are very excited by the prospects.”

The catalog has since grown to amass over 35 covers, and although they have been produced with licensing opportunities in mind, they don’t sound commissioned. Massé says, “That’s what I love about the Headroom dB concept—the direction and style of our covers are entirely artist-driven, so they don’t sound ‘made-to-order.’ When adding a song to our catalog, our quality test is always whether we’d purchase this single as a fan. I’m proud that our catalog continues to meet that standard.” Headroom dB has also created a variety of partnerships with both independent and major publishing companies, to make the licensing process easier for clients.

With the premiere and release of Will Fraker’s cover “It Must Have Been Love,” Headroom dB increases its offering as an independent record label.

“It was a clear choice for Headroom dB to partner with Brooklyn-based singer-songwriter-pianist Will Fraker. His passion for jazz and R&B couples tremendously with his background as a classical pianist, resulting in songs that blend soulful, piano-driven harmony with raw, vulnerable vocals. His sound is accessible, captivating and timeless.” says Massé.

Headroom dB continues to rapidly grow its carefully crafted library of covers for use in film, TV, promos, and advertising. The covers catalog spans all genres and styles, including an all-girl surf-grunge version of The Who’s “I’m Free,” a cozy rendition of Blink-182’s “All the Small Things,” and a strange and wonderful take on “Climb Ev’ry Mountain” from The Sound of Music

About RJ Frometa

Head Honcho, Editor in Chief and writer here on VENTS. I don't like walking on the beach, but I love playing the guitar and geeking out about music. I am also a movie maniac and 6 hours sleeper.

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