Sonic and visual provocateur IAMX (Chris Corner) releases the dramatic new video for ‘Stardust,’ the latest single from his recent album “Alive in New Light” featuring guest vocalist and kindred spirit Kat Von D. The censored version makes its premiere via Alternative Press, while the uncensored version will debut globally on Playboy.com next week. A collection of remixes accompanies the latest release from IAMX’s new album, which is also available on vinyl.
Fuelling electronic experimentation with punk energy and confessional lyricism, IAMX’s alternative electronica sound, fashion, performances, videos, and persona are larger than life, iconoclastic, and shockingly intimate. Directed by Corner himself, the video for “Stardust,” which opens AINL was filmed in downtown Los Angeles. “I rented an industrial work loft and spent a month experimenting with lights, mirrors and different camera techniques,” IAMX explains. In it, Kat Von D helps transform one of the band members aristocratic to anarchic against stark and angular lighting and camerawork, but IAMX leaves the meaning up to interpretation. “I never really go in with a solid concept. it’s more like piecing together a puzzle. I dislike narratives but I love visual art and performance art. So that’s what I tried to incorporate in this video. I also wanted to capture a little piece of the IAMX live experience, because it’s such an integral part of the project.” In addition to helming clips for his own work, Chris has also directed videos for other artists, including “I Am Dust” and “My Name is Ruin”for close friend, electronic pioneer Gary Numan.
“Stardust’”s striking fetishitic and expressionist styling ended up dictating the look and lighting concept for IAMX’s current tour. “The costumes and styling were developed spontaneously by everybody in the group. Everybody is very free and creative and it was beautiful to be around my live band members Janine Gezang, Sammi Doll and Jon Siren.” Joining the band in the clip is tattoo superstar, Kat Von D. “She sings beautifully on the recording and I was hoping I could get her to star in the video. She came and fit right in. She knew what to do without me even starting to direct,” Chris says. “We both create, not because we want to, but because we HAVE to.”