Following a huge 2017, which saw him play lauded slots at SXSW, and ‘Jimmy Kimmel Live!’,coupled withhis acclaimed debut EP ‘AFTERIMAGE’clocking up over 40 million streams, R.LUM.R returns to the UK for a show at London’s Birthdays on March 7th, and announces his ‘ALTERIMAGE’ EP, an alternative version of his debut EP, set for release on March 9th.
With alternate versions of his infectious singles ‘Close Enough’ and ‘Frustrated’ and the string led ‘Bleed Into The Water’, ‘ALTERIMAGE’ sees R.LUM.R strip back hisdebut EP to the track’s raw roots, showcasing his captivating vocals. Taking on acompletely different life to the original versions, the EP rejuvenates the tracks withthe use of a string quartet, grand piano and acoustic guitars, exposing R.LUM.R in a more organic manner. The reinterpretation of lead track ‘Close Enough’, alongside its respective video and the EP pre-order, will be released on 2nd February.
Born, Reginald Lamar Williams Jr., R.LUM.R is a singer songwriter like no other;redefining the R&B genre, giving it new life and a fresh audience. Growing up in Florida and moving to Nashville aged 25, R.LUM.R has gained a huge online following with his beat laden textured R&B in the mould of Miguel and The Weekend.With support from the likes of Radio 1, Rolling Stone, The Sunday Times, NPR, The Independent, Wonderland and Clash, R.LUM.R’s infectious single ‘Frustrated’ has already accumulated over 30 million streams.
2018 is set to be another huge year for R.LUM.R as he brings his captivating show back to Europe for a short run of shows in March.