JLS Artist Management is pleased to announce the signing of pop singer, Sariah. A Boston native, Sariah arrived in New York City in 2004 with one goal: to move people with music. Shaping her sound at Marymount Manhattan Theatre Performing Arts College, the pop artist first hit the scene with 2010’s Deep N Luv, which landed on the Billboard Club Chart along with its follow up, All About Sex. With endorsements from bloggers like Perez Hilton and the support of Dance Radio DJs, Sariah’s anointment into the world of production royalty began. 2015’s release of Sariah’s Queen of Hearts EP sparked the interest of Grammy-winning producer Dave Audé, whose remix of Sariah’s “Aware Alive Awake” hit #23 on the Billboard Dance Chart. “Working on Queen of Hearts, I knew what I wanted and felt empowered to share this vision with my entire creative team. It was a more meaningful and satisfying collaboration with the producers than I had experienced before.” A series of successful remixes followed with Hype Machine favorites such as Reuben Keeney, as well as a collaboration with YouTuber Sam Tsui – their cover of Pharrell’s Happy has over 2 million views. Inspired by Queen of Hearts, Sariah then launched a beauty line, Sariah Queen, which recently unveiled its signature lipstick color, affectionately named “Queen of Hearts,” and will soon have its own party anthem penned by Corey Chorus.
In 2016, Sariah successfully released the Water Music Records album entitled “Queen” with the help of LA-based DJ duo Free Slice, bringing a new sound to songs like “Waiting For Tonight” by Jennifer Lopez, “This is What You Came for” by Calvin Harris/Rihanna, and several other late-night club classics. Although the album did well and was a blast to make, Sariah was ready to get back to creating original music. “I love paying homage to all the amazing artists who have influenced me over the years, but there’s just something special about creating an original song that you can call your own.” Enter “Fire” – Sariah’s latest single. The track was recorded in LA in February with producer/composer Ruwanga Samath at the boards – the man behind Birdcall Productions who also holds credits in major motion pictures like Ted, Spare Parts, Savages, and several others. The two were on the same page almost immediately. “What’s interesting is when I came to the session with Ru, he said to me: ‘I feel like you need an empowerment song,’” Sariah explains. “I said – ‘That’s funny, because that’s exactly how I feel in my life right now.’ It’s meant to be a kumbaya energy kind of song, and every time I perform it or listen to it, my entire being is infused with life.” Fire was released in July. To round out the single campaign, Sariah teamed up with London-based emerging DJ Corderoy, considered one of the most exciting emerging electronic artists in Europe, for an infectious club remix was released on October 6.
“I am THRILLED to be joining the incredible team at JLS and Noble Steed! I’m so ready for all of the powerful work we are going to be doing together, especially as it relates to engaging my fans through social media and live performances. We have already built such a great relationship and I strongly admire everyone who is a part of the team” said Sariah. JLS Artist Management founder Jason Spiewak offered, “timing is everything in this business, and it is the perfect time to have reunited with Sariah! She and I had the pleasure of working together on her debut EP several years ago, and I’m honored to be a part of authoring this next chapter in her career”.