oday, new voice RAFF has debuted with her first ever song, subversive alt-pop single “Sororicide” – LISTEN HERE! Backed by a lilting melody and sweeping production, the track tells of codependent jealousy and backstabbing between frenemies with equal parts youthful yearning and jaded bitterness. “Sororicide” is out now on all DSPs, CLICK HERE to purchase.
“The inspiration for ‘Sororicide’ stemmed from my freshman year in Southern California,” RAFF shared. “It was an emotionally asphyxiating and creatively prolific experience; being around beautiful and intelligent young women who seemed to only care about how others perceived them became infectious. The impossible game of achieving an idealized projection of beauty started to feel like a twisted competition.”
“I wanted to write about my resentment of women putting other women down in their misled search for empowerment,” she added. “The word ‘sororicide’ is actually in the dictionary; it means ‘the act of killing one’s own sister.’ It was a perfect fit for the song’s balance of female antagonism and sisterly affectations.”
RAFF has already made a splash in the fashion world, performing at events for Galore, The House of Peroni and more and contributing the title song to Francesco Carrozzini‘s documentary Franca: Chaos and Creation on late Vogue Italia editor Franca Sozzani.
A classically trained pianist born and raised on the Upper West Side of Manhattan, RAFF grew up sneaking into jazz clubs and dipped her toe into music by releasing covers of David Bowie, Rihanna and Bon Iver on Soundcloud. Now a senior at Barnard College at Columbia University where she studies French Literature and Philosophy, RAFF connected with enigmatic Los Angeles trio BRÅVES to hone her vision for her sound:lush, slow burning production complemented by delicate and emotive vocals and cleverly pointed lyrics. Keep an eye on the alt-pop ingenue – more new music from RAFF to come!