LA-based singer-songwriter HiRSH has become a master at creating sultry indie/alternative pop originals. HiRSH’s new single “Burn Up Alive” follows on the heels of his latest single “Time” and is another bittersweet pop original added to the Northern California native’s collection. “Burn Up Alive” sounds like a combination of Mike Posner and Bastille with soulful vocals floating effortlessly over the gorgeous downtempo beat. It takes on more of a rock vibe than his previous works and stands to showcase another side of the sensitive, emotional singer-songwriter. His vocals alone are enchanting and effervescent, graciously flowing over arpeggiated chords and snapping snares. “Burn Up Alive” is another hit for HiRSH.