Armed with a freshly-inked record deal with Atlantic Records, 14-year-old Bhad Bhabie’s massive personality and prolific work ethic is paying off. After releasing her debut single “These Heaux” in late August,the viral sensation became the youngest female rapper to debut on the Billboard Hot 100, coming in at #77. “These Heaux” peaked at #1 on Spotify’s Viral US and Global Charts, while earning over 5 million streams on the service. The video, released two weeks later, exploded with 2 million views in the first 24 hours and has already racked up more than 28 million views in three weeks.
With her new video, a combo of two songs, “Hi Bich / Whachu Know,” Bhad Bhabie flexes her new lifestyle while dismissing her objectors. Based on the media circus surrounding her court case and career, the video for “Hi Bich” depicts her journey of being forced to retire “Danielle Bregoli” only to rise from the ashes, stoic and fierce as ever, officially, as Bhad Bhabie.