Old school meets new school as Steve Aoki partners with Reid Stefan for the massive single “Bring The Funk Back,” off of Aoki’s forthcoming 4OKI EP. Reid’s signature booty-music influence shines through on the wubby underground tune made club-ready by electrifying Aoki synths. Complementing the track is the third installment of the 4OKIvideo series, directed by LA-based visual artist David “Yarvo” Yarovesky and shot entirely in black & white.
The four-part extended visual stars supermodel Shaun Ross and features appearances from vlogger Malibu Dollface. It is a trek through Los Angeles’ fashionable underground styled by LA tastemaker brand/boutique The Well highlighting their own signature line, as well as wardrobe selections from the Dim Mak Collection and Frenemy. “Bring The Funk Back” follows the first two singles, collaborations with Autoerotique (“ILYSM”) and Shaun Frank (“Dope Girlz.”) The video for “Dope Girlz” was praised by Billboard for challenging gender roles and was premiered by iconic cultural publication Harper’s Bazaar, who called the work, “mysterious and provocative.”
Steve Aoki unleashes the full 4OKIproject next Friday, July 29. The groundbreaking EP is rounded out by the electro house track “Kids,” a dancefloor-filler produced alongside Danish superstar MORTEN that will be released the same day. The accompanying music video is the finale of the series and wraps up both the forward-thinking EP and the thrilling narrative within.