Home / News / Rooney Release New Music Video For “My Heart Beats 4 U”

Rooney Release New Music Video For “My Heart Beats 4 U”

In anticipation for Rooney’s May 6 release, Washed Away, the band will debut a new song from the album, “Why,” April 13, on Late Night with Seth Meyers.  The song features French recording artist, Soko, who will also be on hand for the performance.  You can hear a stripped down version of the song, recorded exclusively for Yahoo! at SXSW, HERE. The band is also slated to perform their current single,  “My Heart Beats 4 U,” for the first time on national TV April 14 via The Today Show. In the meantime, fans can check out the official video for the infectious-song, which premiered exclusively on Entertainment Weekly, today!

The video, directed by Kevin Parker Flynn, truly proves that Rooney in 2016 IS conceptualized-musically, lyrically and creatively-by the band’s front-man Robert Schwartzman, who takes on every role in video’s narrative.

“I love working on music videos, the possibilities seem endless, however, the budget isn’t and you have to make something happen,” says Schwartzman.  “That’s when things get exciting. Kevin [the director] thought of a way to use the limited resources we had to make something high concept. He said, ‘get ready to change outfits a lot!'”

“There are some totally brilliant thematic reasons why we made the video this way,” adds director, Flynn.  “But, one practical reason is this: All we had was Robert and his recording studio, and we had to fill the frame somehow…”

Fresh of the road from SXSW, Rooney will hit the road on the NYLON Presents: The Welcome Home Tour, kicking off May 3 at The Catalyst in Santa Cruz, CA.  Full tour dates and ticket purchase info below. Deep Sea Diver will join the tour’s west coast dates, while Mainland and Attica Riots will appear on the bill for the east coast dates.

ROONEY ON TOUR:
May 3 – Santa, Cruz -The Catalyst
May 4 – San Francisco, CA – The Independent
May 6 – Los Angeles, CA – Teragram Ballroom
May 18 – Cambridge, MA – The Middle East
May 19 – Philadelphia, PA – The Foundry at The Fillmore
May 20 – Brooklyn, NY – Music Hall of Williamsburg
May 21 – Washington, DC – Rock & Roll Hotel in Washington, D.C.

Rooney’s 12 song LP, Washed Away will be released across all digital retailers and streaming partners May 6 via Beachwood Park Music.  Fans can pre-order the album NOW on iTunes HERE.

For Ticket-purchase info visit: www.rooneymusic.com

About RJ Frometa

Head Honcho, Editor in Chief and writer here on VENTS. I don't like walking on the beach, but I love playing the guitar and geeking out about music. I am also a movie maniac and 6 hours sleeper.

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